Wednesday, May 2, 2007

How do you book a golf lesson?


Choose a scenario.
Scenario 1: You’re out playing golf on the weekend and you yet again mysteriously lose your swing and are hitting it everywhere, including off the property of the golf course. You go into the Proshop and want to try and book a lesson. The attendant takes your name and number and informs you that a Golf Professional will call you. For the next two to three days you play the inevitable game of phone tag before finally booking the lesson for the next week.
Scenario 2: You’re out playing golf on the weekend and you yet again mysteriously lose your swing and are hitting it everywhere, including off the property of the golf course. You go home get on the internet, go to your instructor’s Smarter Lessons site and book a lesson for Wednesday.
Scenario 2 sounds a lot better to me and a lot more convenient. It also will make it easier for me as a Golf Professional to manage my lesson schedule; I won’t have to spend an hour or so each day trying to phone and arrange all of the lessons and or play phone tag.
Well scenario 2 will become reality soon. The Canadian PGA recently announced that it has reached an agreement with Smarter Lessons (Expand Technologies) to provide a great member benefit to the 3,500 members of the Canadian PGA. Smarter Lessons will become the Official On-Line lesson scheduler for the Canadian PGA.
Smarter Lessons is a simple to use web-based solution that provides Instructors with real-time scheduling and customer service by allowing students to schedule lessons via the Internet 24-hours a day, 7-days a week - including private lessons, groups and clinics.
What a great way to improve your lesson business.

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